GEB1011 - Introduction to Business
Overview
Course Learning Objectives
- Define economics and the factors of production
- Discuss how businesses achieve success by demonstrating ethical behavior
- Explain why nations and companies participate in international trade
- Explain the differences of business ownership with advantages and disadvantages of each
- Identify and discuss elements of a start-up business
Module Learning Objectives
| Module 1 | Learning Activity | Assessment (Graded) |
|---|---|---|
| Identify and explain the factors of production | Reading from OER textbook | Writing assignment with grading rubric |
| Compare and contrast economic systems | Videos - YouTube/Khan | Discussion with grading rubric |
| Describe and give examples of monopoly, oligopoly, and monopolistic competition | Reading from OER textbook | Matching activity - Softchalk |
| Module 2 | Learning Activity | Assessment (Graded) |
|---|---|---|
| Specify the steps that you would take to solve an ethical dilemma and make an ethical decision | Reading from OER textbook | Ordering activity - Softchalk |
| Explain how you can recognize an ethical organization | Reading from supplemental materials | Writing assignment with grading rubric |
| Identify the three areas of environmental corporate responsibility | Students research online | Discussion with grading rubric |
| Module 3 | Learning Activity | Assessment (Graded) |
|---|---|---|
| Define importing and exporting | Reading from supplemental materials | Discussion with grading rubric |
| Describe how companies reduce costs through contract manufacturing and outsourcing. | Reading from OER textbook | Writing assignment with grading rubric |
| Describe the concepts of absolute and comparative advantage. | Videos - YouTube/Khan and readings | Assignment/exam question |
| Module 4 | Learning Activity | Assessment (Graded) |
|---|---|---|
| Describe the sole proprietorship form of organization and specify its advantages and disadvantages. | Interview a sole proprietor | Discussion with grading rubric |
| Explain how corporations are formed and identify the advantages and disadvantages. | Videos - YouTube/Khan and readings | Writing assignment with grading rubric |
| Describe other forms of business ownership. | Reading from textbook | Writing assignment with grading rubric |
| Module 5 | Learning Activity | Assessment (Graded) |
|---|---|---|
| Define entrepreneur and describe 3 characteristics of entrepreneurial activity. | Videos - YouTube/Khan | Writing assignment with grading rubric |
| Define small business and their importance in the US economy. | Readings, OER & supplemental materials | Writing assignment with grading rubric |
| Discuss ways that businesses succeed and why they fail. | Research successful business | Discussion & Softchalk activity |